How has "immersive" become today's most valuable, innovative and impactful form of marketing?
Following a dynamic week of engaging content during Immersive Futures 2.0, discussing all things future tech and immersive, The Department are delighted to publish our first ever industry report: ‘The Value of Immersive’ written by Sarah A.S. Elger and Ricky Brigante.
A really insightful written piece around how immersive entertainment is influencing marketing.
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The report illustrates why it’s time to embrace “immersive” by arming you, the marketing professional with the knowledge and tools needed to make informed decisions about the impact and efficacy of immersive marketing.
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